Right now, we have the opportunity to transform Orlando’s economic landscape. Over the past year, the business community and local leaders have come together to put Orlando on the path to realize this dream. Your support will help us deliver this message to companies and key business decision makers across the globe.

This branding campaign’s success depends on proper funding. For the initiative to have maximum impact, it must be launched at the appropriate size and scale. We need to commit a minimum of $2.5 - 4 million per year over the next three years to launch an effective branding campaign. Of these funds, about $1.5 - 2 million per year is needed, in cash, split between public and private sources. The remainder of the investment is needed from in-kind sponsorships.


Branding Around Town